小米
Social Media and Content Manager
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职位描述
1. Build and grow the brand’s social media presence in Germany and Europe from market entry onwards 2. Develop and execute social media and content strategies aligned with global brand positioning 3. Set up and manage key social platforms, defining channel strategies and content formats 4. Lead influencer and creator marketing, including partnerships, collaborations, and performance tracking 5. Create and manage content concepts around EV technology, innovation, and lifestyle 6. Oversee content
任职要求
1. Bachelor’s or Master’s degree in Marketing, Communications, Digital Media, or a related field 2. 5+ years of experience in social media management, content marketing, or digital communications, ideally within the automotive, EV, technology, or lifestyle sector 3. Proven track record in developing and executing social media strategies and content campaigns across multiple platforms 4. Experience managing influencer and creator partnerships, including collaboration strategy and performance trac