美团
CRM Strategy Manager
职位描述
Responsibilities 1. Own CRM traffic strategy and resource allocation.Develop and optimize traffic strategies across CRM channels, including Push Notifications, WhatsApp, and other off-site user engagement channels. Design resource allocation mechanisms based on user value, business priorities, and conversion efficiency. 2. Drive conversion and business growth through data.Monitor and analyze key funnel metrics across CRM channels, identify growth opportunities and performance issues, and develop
任职要求
Basic Requirements 1. Bachelor's degree or above, preferably in Statistics, Mathematics, Computer Science, Economics, Business Analytics, or related fields. 2. Strong analytical skills, with proficiency in SQL and experience using data to identify problems and support business decisions. 3. Experience or strong understanding of CRM, user growth, traffic strategy, or lifecycle operations. Experience with Push, WhatsApp, email, or similar engagement channels is preferred. 4. Familiar with A/B test